The link between horse meat in beef burgers and data quality management

It was reported today that Horse DNA was detected in tests performed on frozen “beef” burgers in a number of UK and Irish supermarkets. This has come as a shock to consumers, who assumed that quality controls were in place to ensure that food contains only what it says on the label. It appears the quality controls did not include a specific test for the presence of horse meat.

Photograph: Matt Cardy/Getty Images

In an earlier blog post, I asked “Do you know what’s in the data you’re consuming?” In that post, I proposed that, as data consumers, we have the right to expect facts about the business critical data we consume – just as food consumers are provided with nutritional facts. Today’s news reminds us to be clear about the data quality facts we ask for. 

The old adage applies “If you don’t measure, you can’t manage”.

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